Apple plans to reduce iPhone SE production by 20% next quarter, AirPods production will also be reduced

      Nikkei News quoted sources as saying that Apple will cut production of iPhones and AirPods as demand for consumer electronics has declined due to uncertainty over the Ukrainian conflict and looming inflation, and plans to cut iPhone SE production by 20% next quarter from original plan.

　　In fact, the sales of iPhone SE have not been very good since the outbreak. Among the 10 best-selling models given by Omdia last year, 7 were iPhones, but the iPhone SE was not one of them. The total sales of iPhone 12, iPhone 13 and iPhone 11, which ranked second to fourth, were 41.7 million, 34.9 million and 33.6 million units respectively. These iPhones are regular models in their series, and their prices are lower than the corresponding Pro and Pro Max models.

　　In this case, the first iPhone product to face production cuts must be the iPhone SE, especially the latest iPhone SE 3 equipped with the A15 Bionic chip. Apple can use these chips for more profitable products.

　　Apple released the 2022 iPhone SE 5G phone on March 9. The phone is equipped with an A15 Bionic chip, supports 5G, and starts at 3,499 yuan.

　　In terms of appearance, the iPhone SE 3 continues the design of the iPhone SE 2, using aviation-grade aluminum and glass materials, supports IP67 waterproof and Touch ID, is equipped with a 4.7-inch screen, and is available in three colors: midnight, starlight and red.

　　In terms of configuration, the A15 Bionic chip is equipped with a 6-core CPU, consisting of 2 high-performance cores and 4 high-efficiency cores. At the same time, the 16-core neural network engine can perform 15.8 trillion operations per second, which can speed up the machine learning operations of third-party applications.

　　In addition, the iPhone SE 3 is equipped with a 12-megapixel ƒ/1.8 aperture wide-angle camera, supporting computational photography features such as Smart HDR 4, photography style, deep fusion, and portrait mode. IT Home learned that the iPhone SE 3 also supports wireless charging using a Qi-certified charger.