Snapdragon has partnered with National Geographic China for five consecutive years to use cutting-edge mobile imaging technology to witness the spirituality of mountains and seas
Today, the launch ceremony of the "Spirit of Mountains and Seas" 2024 China Wildlife Image Competition hosted by National Geographic China was held in Beijing. Snapdragon has been the exclusive imaging technology partner of the competition for five consecutive years, demonstrating Snapdragon's continuous innovation in the field of mobile imaging and its continued support for natural ecological protection. Li Shuanke, President and Editor-in-Chief of National Geographic China, Hou Mingjuan, Global Vice President of Qualcomm, Xu Guang, Chairman of the China Environmental Protection Foundation, and representatives of the special judges of the China Wildlife Image Competition, famous wildlife photographer Xi Zhinong, and famous documentary producer Sun Shuyun attended the event to unveil the 2024 China Wildlife Image Competition. Human exploration of nature has never stopped. Snapdragon uses cutting-edge technology to help more creators record and protect nature, and use the power of technology to convey the power of life.
Mountains and seas have spirits, Snapdragon pays tribute to traditional Chinese culture with natural images
Over the past four years, the China Wildlife Image Competition and its imaging technology partner Snapdragon have pioneered the use of mobile phones to record natural images in the industry, helping to promote the development of video content production and wildlife protection methods, and using images to arouse public support for ecological protection. In 2020, the first mobile 8K wildlife video was shot, and the rare species, the alpine spiny newt, was recorded for the first time through a Snapdragon phone; in 2021, the National Geographic China team went deep into the first batch of Chinese national parks and used Snapdragon phones to shoot the "Finding Our National Parks" documentary series; in 2022, the National Geographic China team used mobile phones, drones, and smart cars to shoot many species unique to China, and for the first time showed the ecological beauty of the Qinling Mountains from the perspective of "smart connected terminals" technology; in 2023, Snapdragon-enabled cars, computers, and smart wearable devices have brought new possibilities for natural science expeditions and helped discover new species.
2024 China Wildlife Image Competition Launch Ceremony
( Guests from left to right: Xi Zhinong, a famous wildlife photographer; Xu Guang, Chairman of the China Environmental Protection Foundation; Hou Mingjuan, Global Vice President of Qualcomm; Li Shuanke, President and Editor-in-Chief of China National Geographic Magazine; Sun Shuyun, a famous documentary producer; Chen Yihan, Producer of the China Wildlife Image Competition )
In 2024, the China Wildlife Image Contest will work with Snapdragon to create a series of natural documentary films titled "Spirit in the Mountains and Seas", paying tribute to the Chinese traditional cultural classics such as the Classic of Mountains and Seas, which embodies the ancients' exploration, recording and imagination of nature. Based on scientific research and with the support of Snapdragon's more powerful mobile imaging technology, photographers can track the traces of spiritual animals in the vast mountains and seas from more perspectives and at a closer distance, showing their wonderful and mysterious life stories, drawing lessons from the past and paying tribute to Chinese traditional culture.
Over the past four years, the annual competition has worked with Snapdragon, our imaging technology partner, to continuously expand the boundaries of mobile imaging creation and lead the industry's cutting-edge innovation. The 2024 China Wildlife Imaging Annual Competition will work with Snapdragon to witness "the spirits of mountains and seas". We will combine the construction of ecological civilization with the promotion of China's excellent traditional culture, and use more powerful mobile imaging technology to expand a new creative dimension for China's natural imaging industry.
Li Shuanke, President and Editor-in-Chief of National Geographic China Magazine
Embracing cutting-edge technology, Snapdragon provides more possibilities for image creation
Qualcomm Global Vice President Hou Mingjuan said:
Over the past five years, Snapdragon has been adhering to the same philosophy, using the power of technology to deliver the power of life. We continue to promote the innovation of mobile imaging technology, making mobile phones a powerful recording tool. Every year, through the lens of mobile phones, we work with partners such as China National Geographic Magazine to capture and deliver the magnificent legends of natural life, allowing the public to not only record the beauty of nature, but also to have a deeper understanding of nature, inspiring the cherishment and protection of nature.
In the five years since its establishment, the China Wildlife Image Competition has become an internationally renowned natural image competition and a professional platform for the creation, exchange and dissemination of natural images in China and the world. According to statistics from National Geographic China, in the past five years, the annual competition has gathered more than 40,000 minutes of rare wildlife image data and 119,506 entries. These precious natural images not only show the breathtaking ecological wonders and beauty of life around the world, but also the deep insights and hard work of scientific expedition scholars and photography enthusiasts who have braved the untapped places with their unique perspectives, firm will and spiritual heritage. During this period, Snapdragon has continuously brought innovative breakthroughs in mobile technology, making Snapdragon-enabled terminals not only a tool for recording images, but also an innovative force to help scientific investigations and nature conservation, helping scientific expedition scholars and photography enthusiasts to restore and convey the stories and life deep in nature in the most intuitive way, and interpreting "using the power of technology to convey the power of life" with practical actions.
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