At the recent National Broadcasting Equipment Show ( NAB Show ), Intel and Netflix* announced a new high-performance video codec, SVT-AV1 (Scalable Video Technology for AV1), which is available for free trial to video content creators, developers and service providers and can provide high performance and scalability for video processing.
“The SVT-AV1 codec combines high performance with high efficiency,” said Lynn Comp, vice president of Intel’s Network Platforms Group and general manager of Intel’s Visual Cloud Division. “SVT-AV1 can help video service providers save up to half the bandwidth compared to H.264 AVC, the most popular codec today, and deliver leading user experiences faster and more cost-effectively around the world. The codec can deliver 4Kp60/10-bit video on demand to live video on the recently announced 2nd Generation Intel Xeon Scalable processors.”
Innovations in video software codecs dedicated to improving efficiency will help provide a rich user experience and enable global applications, helping developers and service providers accelerate time to market and reduce costs. SVT-AV1 is a software-based scalable codec that achieves a perfect balance between performance, latency, and video quality in video-related processing. The performance advantage of SVT-AV1 is based on the SVT architecture, a highly integrated and optimized codec architecture that has been used in multiple generations of codecs, including SVT-HEVC, SVT-VP9, and SVT-AV1. The new SVT-AV1 codec is unique in that the encoder can scale performance based on the quality and latency requirements of the target application, from high-quality video on demand (VOD) to online live broadcasting. The high-quality codec provided by SVT-AV1 can help developers of video cloud applications accelerate time to market. The codec has also been further optimized for video encoding performance based on Intel Xeon Scalable processors.
“SVT-AV1, developed in collaboration with Intel, provides the open source community with an alternative AV1 solution that will accelerate the development of AV1 algorithms and foster innovation in next-generation video compression technologies,” said David Ronca, director of encoding technologies at Netflix.
In addition, Intel has launched an open source project, the Open Visual Cloud, which includes a set of reference pipelines optimized for video applications. These reference pipelines are based on open source multimedia, artificial intelligence, and graphics software, support the most popular open source frameworks familiar to developers, and are available to developers at any time. SVT, OpenVINO™ toolkit, and Intel ® Rendering Framework are all part of the Open Visual Cloud. By integrating highly optimized open source encoding/decoding, reasoning, and graphics computing, an interoperable reference implementation is provided for high-performance innovative services. The first two reference pipelines launched can be applied to transcoding of video on demand services and intelligent advertising insertion of content delivery networks (CDNs).
At this year's NAB Show, Intel demonstrated the cloud graphics and immersive media pipelines under development, and plans to release more reference pipelines every quarter in the future.
The SVT-AV1 codec uses a BSD+patent licensing model, making it easy to deploy and commercialize. Developers can access SVT-AV1 at 01.org/OpenVisualCloud/svt . Open Visual Cloud reference pipelines and encoding/decoding, reasoning, and rendering building blocks are available at 01.org/OpenVisualCloud .
About Intel
Intel (NASDAQ: INTC) is a leader in the global semiconductor industry, laying the foundation for global innovation with computing and communications technologies, shaping a data-centric future. Through our expertise in cutting-edge manufacturing, we help protect, power and connect billions of devices and the infrastructure of the smart connected world - from the cloud, network to edge devices and everything in between, and help solve the world's most difficult problems and challenges. For more information, please visit Intel China News Center newsroom.intel.cn and official website intel.cn.
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