Gululu, the pioneer of interactive water bottles for children, recently released an important version update for its fourth-generation flagship Gululu Go 2 smart interactive water bottle, further improving the interactive content matrix. In the exploration of artificial intelligence applications, Gululu will continue to accumulate water measurement technology for smart water bottles and extend AI capabilities to more smart product lines that need to be expanded. Gululu's next light smart cycling product for children is expected to be launched in 2021.
During the 2021 Spring Festival, Gululu will also make its debut on CCTV Children's Channel's New Year's program "Happy New Year - Growing Up in the Sunshine". Gululu will also have plans to continue to appear on CCTV Children's Channel in the future.
Gululu Kids Scooter: A healthy childhood with a cute pet
在智能水杯的前几代产品中,通过持续迭代功能,可以显著看到社交与互动机制对孩子的饮水行为具有强驱动力。此次Gululu Go 2上线了经典社交互动玩法“花园农场”,通过好友互助浇水、互助收获等强社交属性机制,在让孩子感受作物生长魅力、丰富产品寓教于乐特色的同时,增强孩子的喝水兴趣。
Since the update of Gululu Go 2, it has multiple gameplay and functions such as "Star Map", "Water Fairy Restaurant", "Water Fairy Wardrobe", "Friend Social System", etc. Previously, the average daily usage time of Gululu Go 2's active users was as high as 60 minutes a day. The high stickiness promotes children to drink water more frequently, and the proportion of users with friends among the global users of the product has exceeded 30%. Previously, Gululu Go 2 also tried the Japanese market, adding a Japanese system and Japanese cute pet voice, providing an immersive experience of contacting a foreign language in the drinking scene.
Gululu Go 2 smart interactive water cup, new "friend social system" and "garden farm" functions
Taking into account some specific usage scenarios that parents are concerned about, such as school, study, and sleep, Gululu smart water cup allows parents to set corresponding scene modes through the App. For example: Do Not Disturb mode ensures that children will not be disturbed when studying and sleeping; the habit alarm clock auxiliary function can become a little helper in children's life.
From a health perspective, children's drinking water and exercise are also closely related. Gululu also launched children's balance bikes and scooters in 2020, and old users responded positively. Therefore, in the expansion of children's health smart products and the extension of usage scenarios, Gululu is targeting outdoor sports scenarios and is jointly developing a children's smart riding product with Tmall's children's balance bike category leader "Cakalyen". By using AI training data models and combining gamification gameplay mechanisms, simple cycling exercises become more interesting and encourage children to participate in outdoor sports.
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