Hongmeng's "AI ambition": Integrate AI into the operating system and seek application developers with hundreds of millions of subsidies

Cressy from Aofei Temple
Quantum Bit | Public Account QbitAI

Each era has its own operating system.

However, in the AI ​​era, which has become a clear trend, there is still no consensus on what an operating system should look like, what capabilities it should have, and who will be the destined OS.

Or more accurately, consensus is being reached.

Because the first step in reaching a consensus is the operating system for the AI ​​era, which must not be a patchwork based on the operating system of the mobile Internet era . It may require compatibility, but it also requires an architecture and potential oriented towards AI capabilities.

This has been the most hotly debated topic in the field of terminals and AI over the past year. Players in the underlying chips, software operating systems, and mobile phone OEMs have all given their answers from their own perspectives.

But the bigger problem is left to the ecosystem and developers .

On one hand, there is an undoubted new trend of AI, but on the other hand, the current choices are still the highly saturated iOS and Android...

Therefore, it is not difficult to imagine why the effect caused by native Hongmeng is as silent as a depth charge but stirs up the waves.

Even the attention received overseas exceeded the original expectations, and some people lamented that the original Hongmeng enjoyed the right time after the right people and the right place.

As an operating system that rapidly expands the developer ecosystem, it is both in the last dividend period of mobile Internet and at the forefront of the consensus reached on AI operating systems .

The more developers join Hongmeng, the sooner Hongmeng may get closer to setting standards for AI operating systems - replicating the trajectory of the communications field.

This is almost an obvious fact, because the call to developers was not only emphasized at the press conference, but also pushed to a new climax with longer-tail and more practical actions.

A high-profile campaign by Hongmeng to provide “hundreds of millions in subsidies” to developers is being launched.

Will the platform give you bonuses for publishing an app?

This subsidy plan is the "Hongmeng Native Application Developer Incentive Plan" , which rewards developers with real money.

To put it simply, as long as you develop a HarmonyOS native application, you will have the opportunity to win 2,000 yuan in cash, and each developer can receive a maximum bonus of up to one million yuan.

In addition, there is 5 million worth of traffic support , which also helps you avoid the worry of developing an application that no one uses.

Of course, in addition to providing money and traffic, the challenge of developers facing a completely new development environment is also a realistic problem.

If you want to do your work well, you must first sharpen your tools . Huawei has already taken this into consideration when designing the Hongmeng developer platform.

In order to make the development work in the new environment not too difficult, Huawei Application Development Platform directly prepares a wealth of templates and components covering 11 industries.

Moreover, as long as it is developed once, it can be deployed on different Harmony terminals such as mobile phones, tablets, watches, etc., which greatly reduces the workload.

In addition, Huawei has prepared a developer school for this purpose , which explains the Hongmeng ecosystem, development tools, languages, SDKs, and other contents from entry to actual combat, so that even if you have never done development, you can learn.

Finally, Huawei also has an organization called the Developer Alliance , which provides developers with "after-sales" services.

You can ask AI customer service directly for simple questions. If AI can’t solve the problem, you can place a work order with a human or exchange experiences with other developers in the forum.

So when developing HarmonyOS, are we just redoing the past App paradigms?

No, no, no, in addition to traditional applications, there are also more lightweight, more accessible, and installation-free meta-services that can be chosen.

Not only do you have more opportunities to meet users, but the no-download method can also gain them some goodwill, and the key is that you can also get rewards.

For example, Nanjing 301 Technology Co., Ltd. used the meta-service approach to launch a smart ID photo generation tool in the Hongmeng NEXT system.

The function of this tool is to use AI technology to intelligently identify and automatically adjust ID photos to match various requirements such as size, background color, etc. for different purposes.

Don’t be fooled by the fact that it involves AI and photo editing. In fact, its development process, from project creation to official launch, only took three days .

If you think it is not difficult to develop an app in three days with teamwork...

Let’s take another example of an individual developer.

Individual developer Sun Tianyu used the Hongmeng developer platform to create a tool to save people with decision-making difficulties - a meta-service called "Weizhi" that helps you draw lots to decide what to eat for your next meal.

It can also help you plan better recipes based on the ingredients you have available, and even record your eating habits.

But what I want to emphasize here is that such a tool can be developed by one person, and the entire process can be completed in just one week .

This time, the HarmonyOS ecosystem has opened up a third front for developers who are unable to use traditional applications.

This battle line is not only a new blue ocean outside of iOS and Android, but also an incentive of real money and traffic, and a certain bonus facing the world's largest user market; it is also oriented towards the future and AI, providing a front-line position .

Although the exact nature of an AI operating system is still being conceived, the general direction has been basically determined, and the "god of destiny" of the operating system is not without trace - as the saying goes, he who wins the hearts of the people wins the world. Looking back at the long-term division and reunification in the field of operating systems, the final decisive factor is also the developer ecosystem .

China has the world's largest user market and the largest number of developers in the world. In this wave of AI, from mobile phones, wearable devices, XR, automobiles to embodied robots, it has the infrastructure and foundation for the Internet of Everything.

Since each era has its own operating system, why can't the current era be Hongmeng?

Does Hongmeng have such potential?

In other words, does Hongmeng meet the requirements of an AI operating system?

AI operating system?

Whether it is Apple, which has its own unique lineage, or Android, which has a variety of products, adding AI to the system has become a common move.

Judging from the intensive releases by major manufacturers in recent months, AI operating systems are very likely to be the future of operating systems.

But what is an AI operating system? Is an operating system that can run AI an AI operating system?

Obviously not.

The most profound change we can feel is probably the way of interaction. Just like the transition from keypad phones to touch-screen phones, the way of interaction with AI operating systems will also be different from what it is now .

Looking at the AI ​​mobile phones released this year, all of them are advertised as being able to complete complex operations such as searching for information, checking maps, booking tickets, etc. just by moving your mouth.

Of course, moving your mouth is just a superficial phenomenon. In fact, in AI mobile phones, conversational operation methods will gradually replace the current touch method.

This change in the way of interaction also means that our needs will be handled by AI, which will make the boundaries between apps less obvious, and "service" will become the new basic unit in the AI ​​operating system .

At this point, the concept of AI operating system is far from the "ordinary system + AI application" model.

In other words, in the AI ​​operating system, AI is no longer a "detachable expansion package" like an APP, but has penetrated deeply into the system.

To use a game as an analogy, it goes from being a DLC to being part of the game .

In an AI operating system, AI must not only be able to communicate with us, but also be able to manage a variety of services in the scheduling system and even manage the allocation of hardware resources.

But no matter which level, in order to realize this new form of interaction, the system needs to understand one thing - user intention .

For example, if you want to order takeout, in a normal operating system, you usually find the takeout app, open it, and search for the food you want to eat...

In this process, we also have to break down the intention of "ordering takeaway" layer by layer, and tell the system through touch that I want to open the takeaway app, check out this restaurant, and order this dish...

Although there are many steps, from the perspective of the mobile phone, the components and codes to be called in each next step are very clear.

However, in conversational interaction, we directly tell the system in the form of a dialogue, "I want to order black bean sauce spare ribs from XX restaurant." At this time, the system is needed to complete the work of decomposing the intention for us, analyzing what steps are needed and what modules need to be called at each step.

The process of converting our instructions into service module calling plans is accomplished by the system through constantly sensing our intentions.

But the language here is just a starting point. In fact, in the process of the system sensing intention, information such as location, environment, and even time are all conditions that need to be taken into consideration.

Therefore, an AI operating system can have hundreds or thousands of features, but the most important hard power must be intent perception .

Interestingly, after the release of native HarmonyOS, the area that received the most attention and interpretation in the AI ​​field was intent perception.

Intent perception, the "AI ambition" that native Hongmeng cannot hide

In the Hongmeng system, AI capabilities such as the Pangu big model and multi-dimensional device perception will accurately and timely capture user intentions.

Moreover, it not only reads the surface intentions from the conversation, but also combines various states to analyze more potential ideas, and even predicts intentions that have not yet appeared.

For example, a user saw a bag he liked in a shopping app, but the price was not attractive enough, so he put it in the shopping cart to continue observing.

One day, the price of the bag you like suddenly drops. The AI ​​operating system, which captures this information, will issue a prompt and take subsequent actions after receiving the instructions.

Of course, it’s not just shopping, there are also a variety of scenarios such as take-out, air tickets, taxis, phone toppings, etc.

Moreover, this intent-awareness framework will continuously learn user habits. The more it is used, the more accurate the perception will be, and the easier the phone will be to use.

For example, if someone particularly likes watching videos, the system will understand this habit and predict at a certain time that this person is likely to want to watch videos. It will then recommend and display videos that have been recently watched but not finished.

Based on perception, Hongmeng system has designed a smart distribution system , and all developers can connect their own applications or services.

As long as the system captures or predicts that the user's intent may be related to your app, it can trigger a recommendation.

In other words, the past situation of "people looking for services" has become "services looking for people" , and the developers' products have directly become part of the AI ​​operating system.

Of course, if you want to take another path and add some AI to your applications, Hongmeng also provides different levels of support.

If you don’t want to build your own model, you can directly call the ready-made AI modules, such as speech recognition and image segmentation, which can be done quickly.

If you have your own model, you can also quickly deploy it through the MindSpore reasoning framework in the Hongmeng system, and run it directly on the terminal side. It is not only more stable and smoother than the cloud, but you also don’t have to worry about omissions in privacy and security.

To help developers put models on the device side, Huawei connects the inference framework and the underlying AI chip through the Neural Network Runtime (NNRt) service.

In short, from chips to applications, the Hongmeng system seems to be ready.

There are only two things left:

The first is the developer ecosystem. He who wins the hearts of the people wins the world.
The second is to make friends with time and make time part of the barrier.

AI calls for an operating system, why can’t it be Hongmeng?

Currently, Hongmeng has not yet been presented as an AI operating system.

For those developers who firmly believe that "each era has its own operating system" and hope to be the first batch of beneficiaries of the new era operating system, Hongmeng does not seem to be a 100% certain answer.

But Hongmeng is the most likely option because it has all the elements of right time, right place and right people.

It was created to solve the hidden pain of "lack of core and soul" of generations of Chinese people, and it is the answer given under desperate circumstances. It fundamentally solves the pain points of the lack of domestic operating systems. The demand is clear and it has won the support of the industry and users from the very beginning.

It is backed by the world's largest user market, with billions of mobile phones and tablets, booming smart connected cars, wearable devices, XR, embodied robots... The scene and future of the Internet of Everything have never been so real and reachable.

The industry is forming a unified ecosystem, and the industry also needs a unified operating system .

Currently, only Hongmeng can achieve one-time development and multi-terminal deployment in such a large market and such a large number of terminals, and iterate with the largest-scale feedback.

The only uncertainty is that AI is still developing rapidly, and we can only glimpse fragments of future AI operating systems. Will Hongmeng, which is at the forefront of the AI ​​trend, be the one that wins the race in the end?

have no idea.

But the history of operating systems that have stood at the top of the wave tells us: when more people use it, it will become the operating system of the era .

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