It is a fact that Gree mobile phones are not selling well, but Dong Mingzhu denied that entering the mobile phone business was a wrong decision, and she was not being stubborn. She said: If making mobile phones affects Gree, that is indeed a big problem, but Gree has the ability to support it. What's wrong with having one more R&D project?
Data shows that Gree currently has more than 420 mobile phone-related patents, of which there are as many as 277 design patents. It seems that Gree is indeed maintaining its investment in the mobile phone business. Dong Mingzhu seems to have no problem saying this, but it is inevitable that the outside world will question it if it fails to achieve results. After checking Gree's official website, the total sales of Dasong mobile phones were only 35,027 units, of which 10,000 units were sold for the second generation, and the sales of the third generation were only in the double digits.
Competition in the mobile phone industry is fierce, and the lack of innovation is getting more and more expensive. Under this circumstance, it is disadvantageous for latecomers like Gree. Manufacturers with advantages will become bigger and bigger, while those without advantages will gradually decline. Perhaps, as Yu Chengdong said, "In the future, there will only be 3-4 mobile phone manufacturers left in the world."
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