Qualcomm promotes groundbreaking generative AI implementation in multiple categories of terminals at the 2023 Snapdragon Summit

As a leader in on-device AI, Qualcomm demonstrates how smart technology will enhance the experience of Snapdragon laptops, phones and earbuds

Key points:

• The new Snapdragon platform demonstrates excellent terminal-side AI performance for many generative AI terminals and applications, paying more attention to immediacy, reliability, personalization and privacy.

  
  

• Snapdragon X Elite is built from the ground up for generative AI, with an industry-leading NPU and best-in-class CPU performance and energy efficiency among many PC platforms that support Windows 11.

  
  

• The third-generation Snapdragon 8 has a powerful NPU for mobile terminals and uses AI capabilities to enhance the content creation, imaging, gaming, audio and connectivity experiences of top smartphones.

  
  

• Microsoft, Meta, Google, HP and many other partners expressed support for the development of terminal-side AI at the Snapdragon Summit.

October 24 , 2023 , Hawaii - During the Snapdragon Summit, Qualcomm Technologies released its next-generation flagship platform for Windows 11 PCs and mobile terminals to welcome the era of terminal-side AI . Both new platforms fully consider the needs of terminal-side generative AI experience in their design. Qualcomm CEO Anmon elaborated on the profound impact AI will have on the way users use terminals, and how Snapdragon will provide terminal-side AI experiences in a wide range of consumer electronics product categories.

Qualcomm CEO An Meng said: "We are entering the AI ​​era, and terminal-side generative AI is crucial to creating a powerful, fast, personalized, efficient, secure and highly optimized experience. Snapdragon is helping shape and grasp terminal-side generation It has unique advantages in terms of innovative AI opportunities, and the generative AI experience powered by Snapdragon will be everywhere in the future.”

The Snapdragon Summit is an annual event held by Qualcomm Technologies in Hawaii, focusing on the release of the company's next-generation platform and showcasing advanced technologies that empower consumer terminals such as upcoming flagship PCs and smartphones.

Big announcements at this year’s Snapdragon Summit include Snapdragon scale expansion. The above two platforms can process generative AI tasks at extremely fast speeds. For example, the terminal-side chat assistant for Windows 11 PC can process 30 tokens per second, or it can be generated on a smartphone using Stable Diffusion in less than one second. image.

Qualcomm also launched a new audio platform that supports Snapdragon Sound technology, which can use AI to achieve advanced noise reduction functions; and Snapdragon Seamless, which enables seamless collaboration between multiple terminals across terminal manufacturers and operating systems (OS).

Many partner executives attended the Snapdragon Summit, looking forward to the consumer market trends in the next year and emphasizing the importance of terminal-side AI.

Anmeng said: “Based on Qualcomm’s years of AI research and development, including the combination of CPU, NPU and GPU with excellent performance in terminals, as well as our support for local running of many leading models, we are able to bring the advantages of generative AI to users around the world. Bringing different terminal categories. We have received extensive partner support at the Snapdragon Summit, proving Qualcomm’s industry position as a leading manufacturer of terminal-side AI.”