Lei Jun reveals the secret of Xiaomi MIX FOLD's hot sales

Jiwei.com reported on April 17 that Xiaomi MIX FOLD achieved sales of over 400 million yuan in one minute during its first sale yesterday, which made Xiaomi founder Lei Jun very happy.

As for the secret of Xiaomi MIX FOLD's hot sales, Lei Jun said that this is due to Xiaomi's mission: to make friends with users and always insist on making good products that are "touching and reasonably priced."

In terms of appearance, the Xiaomi MIX FOLD outer screen is a 6.52-inch 90Hz flexible screen, and the unfolded inner screen is 8.01 inches (2K resolution, 387PPI, P3 wide color gamut, 1.07 billion colors), with a screen ratio of 4:3.

In terms of configuration, Xiaomi MIX FOLD is equipped with Snapdragon 888+LPDDR5+UFS 3.1 flash memory, has a battery capacity of 5020mAh, supports 67W charging, and is pre-installed with MIUI12 which is deeply customized based on Android.

Xiaomi MIX FOLD is the first mobile phone to launch liquid lens, which is like a "human eye lens" installed in the mobile phone lens. The flowable liquid is wrapped in a thin film to replace the traditional optical lens, realizing the change of focal length and focus. One lens can realize both telephoto and macro functions at the same time.

MIX FOLD is also the first to be equipped with the self-developed chip Pengpai C1, dual filter configuration, high and low frequency parallel processing, and the digital signal processing efficiency is said to be increased by 100%.

In terms of photography, Xiaomi MIX FOLD is the world's first co-customized Samsung GN2 50-megapixel super-large bottom, equipped with Sony IMX586 128-degree 48-megapixel ultra-wide-angle lens and Sony IMX586 48-megapixel periscope telephoto lens. All three are main camera level, fully covering the 12-120mm focal length, all support super night scene mode, up to 120x optical zoom, and all three lenses support 8K 24fps video. It is also equipped with a 64-point dToF laser focus, supports the night owl night scene photography algorithm, and has a very good night scene shooting effect. The phone also supports multi-camera simultaneous opening and multi-machine joint recording. It can remotely connect and control the second mobile phone via Bluetooth, making it your auxiliary camera.

In terms of price, the 12+256GB version of Xiaomi MIX FOLD is priced at 9,999 yuan, and the 12+512GB version is priced at 10,999 yuan. There is also a ceramic special edition, the 16+512GB version is priced at 12,999 yuan.