Bluetooth Emerging Market Trend Forecast

Bluetooth technology has long played an important role in consumer devices in the audio, automotive, and connected device markets, as well as in traditional markets such as mobile phones, tablets, and personal computers. It has become a must-have feature that users expect.The applications are not limited to these markets. Today, Bluetooth has become the solution of choice for emerging markets such as smart homes, smart buildings, smart industries and smart cities. According to the latest forecasts, Bluetooth technology will continue to thrive in these areas over the next five years.

According to the latest trends in Bluetooth emerging markets predicted by the 2019 Bluetooth Market Update, supported by ABI Research and other analyst companies, the adoption of Bluetooth technology in the global commercial and industrial fields will continue to grow. Here are some of the latest highlights of each emerging market in 2019.

Application of Bluetooth in Smart Buildings

According to the 2019 Bluetooth Market Update, location services will become the most important application solution in the smart building market by 2023. Currently, Bluetooth is giving smart buildings more powerful location services, whether it is navigation or space utilization, Bluetooth can help them improve operational efficiency and user experience. With the launch of the new Bluetooth direction finding feature in January this year, the adoption rate of Bluetooth location services will continue to grow.

Connected lighting solutions are also on the rise as major manufacturers announce long-term product plans for lighting automation and control systems. It is predicted that by 2023, the annual shipments of the connected lighting market will increase 6.5 times, with a compound annual growth rate of 46%. Commercial building automation and security solutions are likely to continue to grow in the next five years.

Retailers use Bluetooth technology to provide personalized promotions and navigation services to optimize customer shopping experience, increase sales and reduce operating costs. Medical institutions use Bluetooth to observe patient conditions and improve emergency services to ease cost pressure, improve patient care and increase operational efficiency.

Application of Bluetooth in Smart Industry

Bluetooth is leading the integration of industrial information, laying the foundation for the industrial Internet of Things revolution, and helping to improve manufacturers' efficiency, productivity and safety to a higher level.

Manufacturers and dealers optimize inventory management and improve operational efficiency through asset tracking and management solutions. It is expected that by 2023, the annual growth rate of commercial applications of Bluetooth asset tracking and management solutions will reach 47%, accounting for 70% of market shipments, leading the entire smart industrial market.             

In addition, enterprise-level wearable devices are also popular. Enterprise-level wearable devices such as scanners, hearables, and trackers accounted for 34% of smart industrial equipment shipments in 2019, and will grow strongly in the next five years, with a compound annual growth rate of 28%.

Application of Bluetooth in Smart Home

Whether it is connecting to a TV, speaker, computer or keyboard, Bluetooth technology has been at the heart of the connected home for many years. Annual shipments of connected home devices are more than three times that of home automation devices. By 2023, home automation devices will have a compound annual growth rate of more than 21% in the next five years, and annual shipments of connected home devices such as tools, toys, game consoles and TVs will approach 900 million.

According to the "2019 Bluetooth Market Latest Information", smart devices have become the fastest growing type of home automation equipment. It is expected that by 2023, the shipment of smart lighting equipment will increase by 4.5 times, and the annual compound growth rate of smart home appliances will reach 59% in the next five years, and the annual device shipment will reach 54 million units, with huge market potential.

Application of Bluetooth in Smart Cities

Bluetooth enables the interconnected smart cities of the future, which will help improve the visitor experience, enhance the quality of life of citizens and create a more business-friendly environment.

Bluetooth location services and connected device networks will support various smart city applications in the next five years, and location services will become the fastest growing Bluetooth solution. Bluetooth location services in airports, stadiums, hospitals, shopping malls, visitor centers and museums will change the way visitors communicate with smart cities. In addition, asset management solutions will improve the utilization of smart city resources and help reduce operating costs.

Bluetooth emerging markets are expanding

Bluetooth plays an integral role in traditional markets and has established global acceptance, solidifying its position as a must-have feature in new consumer devices. But it also plays a key role in emerging commercial and industrial markets around the world, and all forecasts indicate that Bluetooth will continue to drive expansion in emerging markets in the coming years.