Baidu Apollo cockpit map product matrix newly upgraded to open four key capabilities to car companies

On April 16, Baidu Apollo held an automotive intelligence conference on the eve of the Shanghai Auto Show, released a newly upgraded cockpit map product matrix, and released the "Baidu Intelligent Driving Open White Paper" to open four key capabilities to car companies.

autonomous driving technology, relying on a complete product matrix, adhering to a more open and win-win cooperation concept, and escorted by a high-quality delivery and service system, Baidu Apollo will use more leading products, a more open attitude, and a more High-quality delivery and more professional services accompany car companies to complete the implementation of smart driving from "technical capabilities" to "product experience", providing users with a pleasant and intelligent car driving experience.

"Since its establishment, Baidu Smart Car Division has always focused on in-depth development of 'leading products, pleasant experience, professional services, and open ecology', and is committed to becoming a new, professional, and long-term partner that car companies can trust." Baidu Group Vice President , said Chu Ruisong, general manager of the Intelligent Vehicle Division.

Currently, in the field of mass production of smart cars, Apollo has initially established an open partner ecosystem. During the press conference, Baidu Chu Ruisong and Black Sesame Intelligence founder and CEO Shan Jizhang jointly announced that Black Sesame Intelligence’s domestic chip has become Baidu’s Apollo intelligent driving preferred domestic chip partner, and Apollo Highway Driving Pro will be deployed on Huashan No. 2 A1000 chip computing. on the force platform and will be officially released in the third quarter of this year. As a powerful combination of domestic intelligent driving algorithms and domestic chips, this will further accelerate the upgrading of China's intelligent automobile manufacturing.

The cockpit map product matrix has been completely renewed to help car companies implement intelligent implementation in many aspects.

The century-old automobile industry is in a moment of great change. From January to March this year, the market penetration rate of China's new energy passenger vehicles exceeded 26%, completing the transition from the "early market" to the "early mass market". The electrification knockout has already begun, and the intelligent knockout is underway. Gather energy and be ready to go.

According to Baidu Apollo, by 2026, the market penetration rate of models equipped with L2+-level high-end intelligent driving systems such as memory parking, high-speed navigation, and city navigation will exceed 15%, and the industry will usher in a period of intelligent crossover. By then, the explosion of the high-end intelligent driving market will trigger a new round of reshuffle in the automotive industry, and the next three years will become a critical window period.

"In 2026, when intelligence completes the 'crossing the gap' in the market, cars without intelligent driving capabilities will have difficulty entering users' car purchase lists." said Li Zhenyu, senior vice president of Baidu Group and president of the intelligent driving business group. Baidu Chu Ruisong further said: “Whoever can take the lead in providing consumers with a safe, secure, and realistic intelligent driving experience will likely gain the upper hand in the second half of the intelligent competition.”

Lantu FREE , which is equipped with Apollo Highway Driving Pro intelligent driving products, including high-speed navigation, urban driving assistance, full-scenario efficient parking and other auxiliary driving functions.

In addition, Baidu Apollo has also upgraded its autonomous parking product Apollo Parking. The new product has a parking success rate of more than 99% in the Top 5 parking spaces. It only takes 28 seconds to park into a vertical parking space. It truly gives users a sense of gain and reduces the cost for novices. It makes parking difficult for drivers and improves the parking efficiency of experienced drivers.

In terms of smart cockpit, Baidu Apollo has Xiaodu car OS and Xiaodu voice SDK. Among them, Xiaodu Automotive OS is a turnkey solution that can be quickly deployed in mass production. Xiaodu Voice SDK is based on local deployment of large models and can achieve full-time full-duplex and hundreds of millisecond response. Car companies can use Xiaodu Voice SDK Define and implement a leading smart cabin experience. At the same time, Baidu Wenxin Yiyan large model has started invitation testing. Baidu is also exploring the use of Wenxin large model capabilities to reshape the relationship between users and smart cabins in travel scenarios and create a new generation of AI smart cabin experience.

In terms of smart maps, Baidu Apollo has upgraded its in-vehicle navigation map, and its quality, performance, and real-time data have been improved to varying degrees; it has released a new product for human-machine co-driving maps to provide a new human-machine interface for the interaction between humans and smart driving systems, improving Users have a sense of trust in smart driving; the high-precision map is upgraded to OneMap, which can quickly and dynamically update map data.

In the Tier 1 field, Baidu has a strong Internet background, and its product innovation and technical capabilities are industry leaders. After entering the automotive industry, Baidu creatively deeply integrated agile development with the traditional V model followed by ASPICE®, and passed the organizational-level assessment certification of ASPICE® CL3, becoming the first company in the industry to achieve in-depth integration of the two and pass an authoritative organization Certified Tier 1. This signifies that Baidu has industry-leading project delivery process management and organizational capabilities and can stably and continuously deliver high-quality products and services to OEMs.

Under the guidance of "leading products, pleasant experience, professional services, and open ecology", Baidu Apollo's automotive intelligent solutions have been mass-produced on 134 models of 31 automobile brands, with a cumulative installation of more than 7 million vehicles, firmly ranking the first Tier 1 front row.

Opening up four key capabilities and accelerating the construction of a new relationship between the whole company and its customers

However, the era of smart cars requires not only the upgrade of smart products, but also challenges the established relationship model between traditional vehicles and suppliers. This is a new industrial revolution for both technology companies and car companies.

Compared with traditional systems based on mechanical parts, an intelligent system is a large-scale dynamic system that uses hardware as a carrier and is driven by algorithm software, and its complexity is growing exponentially. Specifically, the software system has the characteristics of dynamic variability, non-linearity, modification and upgrade, etc. These characteristics are superimposed with the unique integration of software and hardware, continuous evolution, data-driven and other characteristics of the intelligent driving system, making the intelligent driving system an extremely intelligent driving system. Complex products with technical challenges.

This means that it is difficult for a single role in the industry chain to complete all hardware research and development and intelligent technology accumulation, and the industry is going through a "crossing the river" period where there is no stone to touch. In this process, some companies spent a lot of money on self-research but were unable to achieve mass production, while others were barely able to achieve mass production, but the final quality, experience, cost and even safety of the product could not be guaranteed, which wasted a lot of manpower, material and financial resources. .

Judging from the current intelligent practice in the industry, whether it is a one-time deal in the "black box model" or the "white box self-research" model with huge investment but unknown results, it is difficult to provide users with safe and secure products with a sense of continuous gain. Smart driving products.

"Car companies and Tier 1 should follow first principles, calm down, return to their original aspirations, and build a new cooperation model with the goal of providing consumers with a safe, secure, and real-life intelligent experience." Baidu Chu Ruisong was at the scene He said, “We can go fast alone, but we can go far with others. We know that to truly contribute to China’s automobile intelligence, we must open up and cooperate.”