Recently, the 23rd China Retail Expo (2023 China Shop) was successfully held in Chongqing. At the meeting, Intel introduced its innovative technological achievements and progress in the field of digitalization of the retail industry, shared in detail its solutions and excellent implementation cases in smart retail, and announced the first batch of outstanding POS certified products to serve as a guide for the retail industry. Lay a good foundation for moving into a new era of digitalization.
Xie Qingshan, Industry Sales Director of China, Intel Network and Edge Division
Xie Qingshan, China Industry Sales Director of Intel Network and Edge Division, said: "Intel has been continuously exploring various opportunities and challenges in the digitalization process of the retail industry. We are willing to work with outstanding industry partners to jointly build a digital ecosystem for China's retail industry. "
During the event, Intel announced the first batch of Intel Excellent POS certified products, namely Zhongke Yingtai Selfpos70II, Haishi HK968, Haishi HK578 and Easyjet I500. These certified products are equipped with the 11th generation Intel® Core™ processor (Tiger Lake) or the IoT-oriented edge computing platform Elkhart Lake, support the Windows 10 operating system, and have passed the overall EMI & ECC test and motherboard signal integrity test. , motherboard components and complete machine temperature rise test, reliability test and AI capability test and other verifications. Since December 2021, Intel has joined hands with leading forces in the retail industry to create a standard of excellence in the POS field. In November 2022, Intel began to release Excellent POS specifications and launched the Intel Excellent POS Zone to provide customers with a platform to submit applications and submit equipment for inspection. After verification and testing by Intel's technical team, three manufacturers' products have obtained Intel's Excellent POS certification.
Qingdao Zhongke Yingtai Commercial Systems Co., Ltd. obtained Intel Excellent POS Product Certification
Qingdao Haishi Commercial Technology Co., Ltd. obtained Intel Excellent POS Product Certification
Shenzhen Yijietong Technology Co., Ltd. obtained Intel Excellent POS Product Certification
In the ranking of retailers' technology investment priorities announced in 2022, "updating POS infrastructure" ranks second. The update of POS infrastructure is crucial to keeping the supply chain system synchronized and is a key part of the digital transformation of stores. However, POS equipment is only a microcosm of smart devices. With the continuous upgrading and iteration of various smart devices, upgrading physical stores to digital stores will also become a future trend.
However, most retail companies still face many challenges in the digital transformation process. First of all, there is a lack of clear planning and investment in the software and hardware equipment for basic digital store applications, making it difficult to implement digital stores. Secondly, the integration of digitalization and business is not close enough, and the value of digital technology application is difficult to fully reflect. Third, data collection is difficult, of poor quality, and severely fragmented, resulting in poor data application results. Fourth, data exchange is difficult. Finally, the transformation of large supermarkets requires a large amount of capital investment, and it is difficult to see returns in the short term. This is also a major challenge in the digital transformation process. In response to these problems, the digital transformation of the retail industry needs to pay more attention to the introduction of innovative technologies. Retail companies and retail equipment manufacturers need to fully perceive the needs of consumers and store operations, and use new technologies and new applications to achieve the improvement of omni-channel retail, so as to Enhance consumer stickiness.
Facing the future, in response to the digital transformation needs of the retail industry, Intel will help more users build digital solutions based on Intel technology through its powerful software and hardware product portfolio and innovative technologies, providing intelligence for all-time and all-domain business models in smart retail scenarios. Edge's technical support accelerates the integration of digital transformation into the new retail industry chain, and joins hands with industry partners to enter a new era of smart retail.
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