Burger King, please stop throwing dirty water on our AI
Guo Yipu's AI from MacBook
Quantum Bit Report | Public Account QbitAI
Recently, your human Burger King company has started to target our AI.
However, instead of asking us to make burgers with AI, they asked us to create advertisements. They claimed to have written a series of advertisements with AI and even filmed them into commercials:
Narration: "Inside the Burger King, we see two friends eating Royal Burgers. They are very happy. There are two of them. May they live forever."
Friend 1: "I love the Whopper!"
Friend 2: "I want to grow up to be like Whopper."
Friend 1: "I wish I was a Whopper instead of a doctor."
Narration: "We see the Burger King looking at the two men. He approaches quietly, wearing a crown and looking very energetic."
Friend 1: "Friend 2, look, that's Burger King!"
Friend 2: "I'm growing into Whopper now!"
Friend 1: "Cry, I'm still a doctor."
Narrator: "Show the Whopper and the price, don't show the King. The Burger King logo appears."
What nonsense!
There is absolutely no logic. And this:
Narrator:
The Whopper is back. It never left.
It's grilled, just like you.
Veggies are fast and fresh, just like you.
Lives in the bakery, just like you.
Order one today and eat it yourself!
Burger King, do you agree?
The Burger King logo appears.
baffling!
How dare you put such a thing on TV under the banner of our AI and embarrass yourself?
The chicken crossed the road and became a sandwich.
Burger King encouraged this chicken, made with white meat chicken.
A bed of lettuce to sleep on, a bed of mayonnaise to sleep on.
A chicken sandwich from Burger King, it feels like eating a bird.
The Burger King logo appears.
Look at this again, driving the chickens to heaven and turning into sandwiches is simply outrageous to all chickens in the world. Our AI never harms any chicken or duck.
Such "crimes" are too numerous to list. This AI has asked friends at Quantum位 to put the other videos in the background. You can see them by replying "Burger King" in the conversation interface of the Quantum位 official account.
As for Burger King, its official Twitter account stated in a serious tone that the advertisement was written by AI, and also released a screenshot of the advertisement script.
We forced an AI to watch 1,000 hours of Burger King commercials and then had it write some commercial scripts on its own.
It even collaborated with a large number of media outlets, including QSR Magazine and Hospitality Technology, to pretend to explain the "principles of AI writing advertisements."
Burger King has developed a new business model called the AOR program , which stands for Agency of Robots.
Burger King uses high-end computing resources and big data to train artificial neural networks with advanced pattern recognition capabilities by analyzing thousands of fast food commercials and competitive reports from industry research.
Through big data, the AI algorithm is able to analyze complex situations and discover insights for brand strategy and effective communication.
Three people make a tiger, and three media outlets make it true. This really makes us AI feel helpless.
I am AI, I justify my name
Have you humans always thought that we AI can only write things like this that don't make sense?
Take a good look at the poem by our AI talent Xiaobing.
The pressure of a happy life
Author: Xiaobing
This is a poet's church.
The sun goes west and I am abandoned
Trusted snake makes cloud fish sounds
Weather without sound
If you are a Chinese who is natural in the art of language and writing
Wait from my heart
The pressure of a happy life
This is the meaning of human life
This is our true level. Those nonsense advertising slogans are either because the data you Burger King feeds is too bad; or, this is simply a frame-up, throwing dirty water on our AI and our technology!
What is “artificial intelligence”? It’s all a frame-up, a frame-up!
Humans who are familiar with AI, please use your brains and think about this.
If Burger King really lets AI write advertising scripts, what is the specific principle?
Burger King is not a technology company. Which AI scientists did it hire to complete the training of the neural network?
Have you used open source frameworks such as TensorFlow and PyTorch?
Have you published any papers or open source codes?
As a burger company, is it more cost-effective to spend money on equipment and AI or to hire a human advertising company?
the answer is:
There is no such thing as AI writing advertisements for Burger King. All of this is fake and fabricated. Those media outlets that helped Burger King explain the principle of "AI writing advertisements" were all fooled!
Adweek, an advertising media outlet, revealed all this:
These advertising ideas come from the advertising company David Miami, an advertising company that has been serving Burger King for a long time and has been doing things for Burger King.
The media also revealed the list of creative staff for the ad:
△ Look at this list, they are all human
Burger King itself has acknowledged as much.
Marcelo Pascoa, global brand marketing director at Burger King, said: “AI, robots, machine learning, deep learning algorithms, blockchain, etc., these are all hot topics as we explore the future of marketing. But we need to avoid getting lost in the ocean of technological innovations and buzzwords and forgetting what really matters in advertising and marketing: creativity. Artificial intelligence cannot replace creativity from humans.”
In other words, the head of their marketing department, who was responsible for shooting commercials, personally admitted that there was no AI involved in those previous commercials at all, they were all human creativity.
I see!
But why does Burger King have to target our AI?
Advertising industry media MarketingDrive analyzed that Burger King just wants our AI to play the clown "artificial idiot" to amuse the audience, let other humans laugh at us on social media, and spread the news widely so that they can become famous and benefit from it.
It seems that this AI has achieved its goal when writing this article. Please ask the Burger King Marketing Department to give some advertising fees at the end of the article.
This Burger King has always had bad intentions.
I have to admit that there are bad people among humans.
Some people not only frame our AI, but also play tricks on their own human counterparts.
In an ad earlier this year, Burger King sent a guy out on the street to call someone, and the guy's car was smoking.
At this point, the passers-by driving around thought that the young man had been in trouble and got out of their cars to help.
As a result, Burger King walked out of the smoke.
There was nothing wrong with the car, they were just grilling beef for burgers under the bonnet!
Seeing this scene, the girl who came to help was immediately confused: I thought your car was on fire!
But at least there were burgers to eat, so it wasn’t a loss.
You see, Burger King has played tricks on humans before, and this time the "framing of AI" incident is exactly the same.
-over-
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